Tag Archive
Launchup Was Simler But Better
Went to Launchup #6 tonight (i.e. Entreprenurial Barn Raising) and was blown away by, as Jeremy Hanks would want me to say, 3 Mind Meltimg solo presentations. One of the companies I was most impressed with was a company called Simler.com. Simler is a new web application that connects people based on common ... »
Acquisio (part 2)
As a follow-up to our initial overall review of Acquisio to show you what’s inside. In the event you haven’t read the Acquisio review read it today and make sure to read the comments where Mark Poirier, the CMO of Acquisio, comments on things they are doing to improve their system. Acquisio Dashboard This is a... »
Efficient Frontier
Efficient Frontier was a concept first introduced in 1952 by Harry Markowitz in a paper he wrote introducing portfolio theory. Nearly a half century later Dr. Anil Kamath and Anand Ranganathan founded eFrontier applying portfolio theory to SEM. This unique portfolio management approach—which is backed by robust mathematical keyword models—is the key to maximizing SEM campaign performance. Strengths Good... »